Yuzhong County in Gansu province in the country promoting family infrared alarm device, install the device, each household villagers takes $ 50 and the rest by Government subsidies.
This raises many security people think deeply: the village can also not become a fertile land for security market?Certainly, China's security industry is started from the germination of the city.
Over the years, the enterprise of the fighting has been around the city, and countryside of seems to be neglected.In fact, the countryside is the security industry's a big market.
Firstly, in terms of population, and the urban population, the number of rural population accounts for absolute advantage, if its security requirements in full release, it will be a huge market.Secondly, the country is promoting "countryside" and "green" construction in rural areas, the State economic and Trade Commission were considerable policy and funding.
And the construction of the "safe city", the "Christmas village" will start the considerable number of security projects, stimulating the development of rural security market.Furthermore, as China's rural economic development, rural consumption and spending power is undergoing great change, the proportion of security spending will be past the rapid growth of almost blank.
So it seems that in urban security market competition into the white-hot, security enterprise is considering new markets or even strategic transfer? even Motorola such multinational corporations now also in the implementation of the "to the countryside, to the suburban counties to" strategy? security enterprise should pay attention to rural security market this is a good idea of the "base".
Of course, any market and fostering is not so simple, rural security market characteristics different from urban security market, enterprise security market in rural areas, have seize a "participating" process.
In product development, to realize and correct rural realities. In addition, the products and services, to explore and cities different reasonable mode.Concerned about the security market in rural areas, who occupy the market fast-shoot the preconceptions.
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