Sincere technology: the glorious return of domestic UHF market

【 Summary 】 recently, Shenzhen sense technology together with Intel, Sirit Inc.-profile debut RFID World 2007 in Dallas, and Intel booth displayed a series based on the UHF RFID R1000 technology products.

Sincere technology Dallas trip and return to the internal market strategy for all sectors of the industry, RFID radio news reporter on the topics of specialized interviewed sincere and technological Mr Feng Jian-Hua, General Manager.

【 RFID radio frequency Express 2007 April 5 rising 】 RFID radio news reporter (hereinafter referred to as RFID radio frequency Express): in this world class United States RFIDWorld Dallas 2007 exhibition, your company is Intel's UHF RFID technology product development application partners, about your future and RFID products in cooperation with Intel, disclose it?

Feng Jian-Hua, General Manager, (hereinafter referred to as Feng): UHF RFID technology without direct contact, one-time read more tag, penetrating strong, multiple read/write, data, memory capacity and for logistics management, transport, mobile e-commerce, national security management has a great significance, such as Intel's many Super company of attention, especially the R1000 was the successful launch of the RFID market is an important step.

Shenzhen sense technology General Manager Mr. Jianhua

Intel Corporation has chosen the sincere technology as a product partner, reflects the sincere technology in UHF RFID technology research and development and market strength, from 2006 began cooperation with Intel, March in the United States RFIDWorld Dallas 2007 International exhibition sense technology successfully introduced RFID with Intel chip miniaturization reader modules multiport reader and integrated reader and other new products, these products will be in the second quarter, successively to invest production.

Sincere technology will now has established good cooperative relations, based on the expansion of bilateral cooperation, the recently introduced internationally leading S1853 multi-function handheld UHF RFID reader (contains features such as Barcode/GPRS) and other uses of UHF RFID reader devices.

RFID radio frequency Express: sincere technology face now China RFID reader market (again for UHF reader market express opinion) have any opinion on the future Chinese reader? (particularly UHF) market prospect view?

Feng: the last couple of years due to Wal-Mart as representative of large retailers to promote the identification and establishment of international standards, radio frequency identification technology has gone through the market began to sprout, eds.

Our whole society using information technology to improve the quality of economic benefit and running situation, automatic identification technology will play a more important role. 2006 June 9th China's science and Technology Department, etc. 15 ministries released a Chinese radio frequency identification (RFID) technology policy white paper, as China RFID technology and industrial development to provide systematic Guide, at the policy and financial support, our country and the world in the next 2 to 5 years will enter large-scale applications.

　　

　　

Shenzhen sense technology as R1000 of UHF RFID Intel technology partners identity profile debut RFIDWorld Dallas 2007 exhibition

With RFID technology in all areas of promotion and application of RFID tag and reader requirements gradually thinning, from e-label read and write distance requirements, can roughly be divided into two categories:

1. the first category automatic recognition system for short-range, on the e-label read and write distance of 10 cm or less, the majority of such system is applied to the cardholder by human actions such as bus IC card toll collection system, the Office personnel access control system, etc.

2. the second category is the e-label read and write distance within a few meters to 10 meters for remote automatic identification systems.

Moving vehicles, baggage on the conveyor belt, the line of the workpiece, movement or move objects, these objects are identified on the label when the identification is not possible to close the reader antenna must distance without affecting its campaign for recognition.

In the meantime to short-range RFID application or the automatic identification system, using low-frequency or high frequency (13.56MHz) e-tag products.

However, due to its UHF have long distance identification and low-cost advantages, the band RFID applications for transport vehicle management industry-oriented logistics management and automated production management industry, UHF-band RFID products is expected over the next five years to become the mainstream of RFID application;

RFID radio frequency Express: sincere technology Intel's UHF RFID chip reader product plan application areas?

Feng: our upcoming Intel-based RFID technology's full range of products, of UHF RFID multi-protocol compatible technology, the development of compatible multifunctional, multi-protocol, compact structure, modular, low-power, proprietary Advanced UHF reader product, product family includes reader module, multiport reader, and the integration of different antenna gain readers, handheld reader, etc.

Our company as a professional reader manufacturer, will fully support system integrators for various applications with a full range of services.

On the domestic and international application, the application first or in the near future to traffic, but the logistics, security, security needs

Growing rapidly, we will strengthen and application unit, application system integrators of communication to promote RFID technology.

RFID radio frequency Express: If you say that now the whole UHF reader market size and a bit small, Intel, sincere technology would like computer products enterprise, raised Chinese reader industry even entire RFID industry event of the "revolution"?

Feng: Intel's UHF RFID Reader main processing chip that will significantly reduce UHF reader material costs and production costs, raise Chinese reader product design's "revolution".

Recently, because the UHF reader market size is not large enough for the product cost is mostly management and cost of sales, but as the market expands, material and production costs will appear, creating strong win, weak eliminated.

RFID radio frequency Express: UHF band yet in China climate (Ministry of information industry will soon announce the UHF range, anecdotally delineation in 917 ~ 926MHz, but currently there is only a guess), sincere technology product key with UHF RFID application starter, glorious "regression" to the domestic market, there are no specific measures?

Total: as domestic Fung UHF RFID application of warming, sincere technology to increase in the domestic market is the inevitable trend, sincere technology is currently actively involved in the country many major RFID application project, and will continue to remain in the UHF and 2.45GHz reader product production and exports in the first national industry.

As a professional UHF and 2.45GHzRFID product technology and factories, will continue to actively support and participate in the formulation of UHF RFID standards in the hope that the early introduction of China standards, enabling the healthy development of Chinese RFID industry.

RFID radio frequency Express: Feng generalizes to China RFID industry's "love's message".

Feng: wished the Chinese RFID national industry health development.

Interview with PostScript: through exchange with feng, feeling Feng is always a plain, a moderate yet able academic leadership, sincere technology glory "regression" to the domestic market, China RFID national industry adds a fire, would such as Feng wish, China RFID industry of tomorrow a better place (text/Lu sometime)!